Following on from Part 2, PLR “Private Label Rights” where I covered How to Use it To Grow Your Business, The Power of Leverage, and The Common Mistakes of PLR Buyers.
Please Note: If you have not yet read parts 1 and 2 please follow the links below and do so before continuing with part three. I would also recommend you read the comments and replies as they can often add a wealth of information to the original post. If you like a comment you are more than welcome to reply. Just hit the Reply link beneath the comment.
Better still leave a reply of your own 
PLR – Private Label Rights Part 1
PLR – Private Label Rights Part 2
Ok; on to Part 3:
Creating Killer e-Books with PLR
Most PLR packages come with readymade e-books at your disposal. These e-books usually come with e-book covers, source files for editing (usually word documents) and sometimes sales letters or opt-in pages.
You can use these PLR books as free gifts for your opt-in page to build your subscriber list.
As previously discussed it is advised to edit the contents to add in your own personal style and flair to make the e-book even more interesting. Good e-books have the tendency to be recommended to other people so it’s good to focus on further building the quality of the e-books.
Here are a few ideas on creating killer e-books using PLR:
- Add interesting pictures, diagrams, and charts to exemplify the ideas in the book
- Add more relevant points to existing ideas or add new ideas to bulk up the e-book
- Combine 3 e-books to make a massive complete guide.
- Transcribe audio mp3 or video PLR content into e-books.
- Put in referral links to affiliate products, blog posts or related content.
- Finish the e-book with a link to a related paid product as a special bonus for owners of the e-book
- Give resell rights or giveaway rights to the e-book
These ideas will help your e-books to not only engage and intrigue you readers, but also to give them a call to action to perform the next step, whether it is to share the e-book or to buy something.
Affiliate E-book Giveaway Strategy
Everyone loves free gifts – I know I do!
What better way to share free gifts than by turning your PLR products into e-books to giveaway? When you give free content to your subscribers, you build trust and credibility with them and they will love you even more.
As already mentioned ….. Inside your free e-books, you can include links to products of interest; something related to what they are reading. These links are actually your Affiliate Links. So, if they happen to buy something through your link, you will be paid commissions by the vendor!
You can also encourage your subscribers to share the e-books with others if they liked it. That way, your affiliate links in the book will be spread to even more people virally and the chances of you making a commission through click-trough’s increases as well.
This free content serves two purposes:
- The first is providing valuable content to your subscribers
- The second is to encourage them to share or direct them to relevant sources which could be either your affiliate links or sales pages
Try and brainstorm a couple of free products that you can come up with and give it to your subscribers. They say that the amount of rewards you get is directly proportionate to the amount of value you provide.
So let’s start the ball rolling and start giving out more value to our subscribers!
Creating Audio Courses Using PLR
One of the ways of standing out from the crowd is to turn your PLR content into Audio Mp3 formats. Why turn it into a different format?
Studies have shown that a majority of people prefer to listen instead of read. You can even listen to audio mp3s in the car while commuting to save time. Audio mp3s also have the ability to excite the emotions of the listeners and make them take action.
By creating audio mp3 courses not only do stand out from the crowd but it also shows that you are a serious marketer and are willing to go the extra mile to give the best to your customers.
Here are a few ideas for creating audio courses using PLR content:
- Transcribe your PLR e-books into audio mp3s. Make each chapter into a short audio lesson.
- Record a live webcast or audio discussion on the PLR topic
- Turn an e-book into an audio CD/DVD and sell them
- Do a podcast and talk about the topics in the PLR e-book
- Give your subscribers the choice to download either the e-book or the audio mp3 format version
- Use the audio version as an added bonus for people who purchase your e-book to increase conversions
- Giveaway audio content away for free and ask your listeners to share it with their friends for some viral magic
- If you have topics on personal development and self-improvement, you can turn them into inspirational audio books or hypnotherapy series (perfect for stress or anger management)
With audio format, you can turn boring text into exciting ideas and monetize in a totally different market in the same niche – the audio listeners market!
What are you going to do you with your PLR now that you have it?
In part Four we’ll cover
- Tapping into The Power of Videos Using PLR
- Viral Marketing PLR Style
Stay tuned to find out how you can receive your Free copy of my e-Book
PLR – “Private Label Rights”
The Complete Blog Series
As you know I love hearing from you and reading your comments so please share your thoughts below:
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Catch up soon
Filed under: PLR - Private Label Rights
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Twitter: kathydobson
Hi Ian…
This is an excellent series of post on gathering and using PLR.
I was particularly interested in changing the PLR into MP3′s for audio use.
That taps into a whole different market…and the fact that people can take these with them and listen while driving makes it worth while to make them alone.
Thanks for the reminders of what I can do with all that PLR sitting on my hard drive.
Also…great info on how to change it up…what to add etc. to make the value greater to our readers…
Just awesome info!
Thanks!
Kathy
Twitter: IanIebablog
Hi Kathy
So nice to see you here again, thank you for your comment and kind words. I really do appreciate it.
Creating Audio courses using PLR I think is a great way to engage a whole new audience, and at the same time offering that little extra something to your customers.
There are so many different ways we can utilise PLR and this series will be covering almost all of them.
As the series progress’s we will cover more advanced techniques and topics of using PLR Content, so I hope will stay tuned!
I’m glad to you are enjoying the series Kathy and I look forward to your next visit.
Catch up soon
Ian
Ian Ieba recently posted..Taking Action – Specific Steps Leading to Your Goals
Twitter: barry_wells
Hi Ian, I was hoping to here sooner mate but was with my mum for 3 days last week and that obviously slows everything down.
Yet another great write up detailing important steps that we can take using PLR material.
Personally I don’t like listening to audio files as when I’m home I feel I need to sit still and pay attention, which cuts my production time down to zero. The only other way I can listen to them is on my scooter trike (headphones in helmet), and I only use that for short journeys so only get part of the way through before I’m where I want to be and have to switch off. Once I get a car again I’ll give them another try on a longer journey and that may change my mind.
I’ve highlighted; Change My Mind as it’s my personal taste. But I am only one person and the net is full of people that are looking for ways of downloading information that they can take with them and MP3 is a fantastic way of doing that.
I’ve never really thought of creating audio, but seeing what you said about hypnotherapy and stress releaf has kind of made me sit up and think about it.
This really is turning into a fantastic series Ian, I look forward to your eBook as it’ll contain the whole series in one easy read session.
On another note Ian: I noticed that you only have the Add To Any bookmarking plugin. Have you ever thought of the Tweetmeme or Buffer Button plugins? You can adjust the settings in each one so as add your twitter name as that allows you to keep track of who is tweeting your posts. By doing so you’ll be able to connect with them on twitter and start building more relationships with like minded people
Just a thought mate…..
Catch up again soon Ian,
Respect and Regards,
Barry
Barry Wells recently posted..Kindle Publishing Made Easy by Val Waldeck: My review
Twitter: IanIebablog
Hi Barry
I hope your Mum is feeling a lot better mate, my best wishes are with you.
I had a fairly hectic weekend myself – I attended my nephew’s stag Weekend in Blackpool, I won’t go into the details, but what a weekend on a number of occasions I said to myself I am definitely getting too old for this sort of thing!
I appreciate your kind words and comments Barry, and I hope the readers find the series both useful and informative. It should be a nice little series by the time it’s finished, and should make a nice little e-Book.
The point you make about “Listening to Audio” is a good point Barry, and your right Audio is not for everyone as we each have own preference. I personally tend not to listen to this type of audio in the car as it more often than not requires a lot of attention and you can certainly get engrossed with the content, but I do listen to it at home in a more relaxed atmosphere.
Having another string to your product “Bow” one which you can utilize in a number of ways e.g. “Stress Relief and Hypnotherapy” has got to be a good thing.
PLR can be used to cater for that individual preference …. E-Book, Audio, or Video which we will look at in Part 4
Thanks for the heads-up regarding the “Tweetmeme” Barry, I’ve had a quick look, but there are 2-3 of them can you please let me know which one it is and I’ll get it uploaded.
Popping over to your blog later
Catch up soon buddy
Ian
Ian Ieba recently posted..PLR – Private Label Rights Part 3
Twitter: barry_wells
arrrr Blackpool, such memories
The tweetmeme button i use is: TweetMeme Retweet Button. Be sure to edit the settings to include your twitter name and you can keep track of tweets. If you get stuck let me know mate.
Catch up soon Ian, once the hang over has worn off
Barry
Barry Wells recently posted..Kindle Publishing Made Easy by Val Waldeck: My review
Twitter: IanIebablog
Hi Barry
I’ll look forward to that story when we eventually meet up.
Thanks for the information ref: “TweetMeme” I will definately follow up on it.Since updating my WordPress to version 3.2 I am having difficulty with the Dashborad the shortcut bar down the side does not show at all now! (very strange)
Once I have sorted this out then I’ll download the TweetMeme plugin.
Thanks again buddy – popping over to your blog now to read your Kindle post.
Catch up soon
Ian
Ian Ieba recently posted..PLR – Private Label Rights Part 3
Twitter: jmd164
Hi Ian,
I don’t know what I’ve done here, but if this comment comes up twice, then you should perhaps delete both!
Again, terrific information, I’m really enjoying this series. It’s a good idea putting ones ebooks to audio as well and if both are offered together, then the choice is there. I much prefer audio for any books to do with stress relief, it does the job. Which I’m soon to be in need of, am about to offer my two ‘angles’ up as a freebie to anything at the moment!
Thanks again and as always, look forward to the next part.
Take Care,
Cheers
Julie
Julie recently posted..What’s Working Now -Part I
Twitter: IanIebablog
Hi Julie
Thanks for dropping in and your comment I appreciate it a lot.
How are things with you? Boy’s keeping you busy by the sound of things!
You know Audio, MP3 is a great way to make use of your PLR and it certainly opens the doors to a specific market in a niche: the Audio Listeners Market!
As Barry pointed out above it’s not for everybody as we each have our own preference, but you have that opportunity with PLR to cater for that requirement and as you say it gives them a choice!
I am glad you are enjoying the series Julie and I look forward to your next visit.
I’ll pop over to your site later today
Catch up soon
Ian
Ian Ieba recently posted..Taking Action – Specific Steps Leading to Your Goals
Twitter: jmd164
Hey Ian, thanks, things are going well, busy justnow, but good.
Yes, the boys have finished school for the summer and if they don’t have a game console or computer in front of them, they don’t know what to do (I confiscated both for three days hehehe) but, now have a tidy place. They think I had a sad childhood not having electronics. And my grandmother use to grumble about us, the dear lady, bless her sweet sole, she’d be spinning in her grave hearing what the great-grandkids are at.
Cheers Ian, take care
Julie
Julie recently posted..What’s Working Now -Part I
Hi Ian,
Nice post.You well explained PLR and this post is helpful especially the ideas on creating audio courses using PLR content is helpful for many readers.Thanks for sharing!
waterpearls recently posted..VMWare Coupon
Twitter: IanIebablog
Hi Waterpearls
Welcome back, it’s kind of you to drop in. Thank you for your kind words and comment I really appreciate it.
Creating an Audio, MP3 version is a great way to make use of your PLR. It’s great for Self-Improvement or Hypnotherapy.
You can tap into a whole new and rewarding market niche: the Audio Listeners Market!
I am pleased that you are enjoying the series, and I look forward to your next visit, part 4 is on the way soon! So stay tuned
Catch up soon
Ian
Ian Ieba recently posted..Social Networks in contemporary business scenarios